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Marie Alexander

Ryan Tubbs - VP of Strategic Services & Change Management - Ellucian

“Building Skills That Last: How Experiential Learning Can Redefine Higher Education”

Experiential Learning: The Key to Higher Education’s Future

In the constantly evolving landscape of higher education, institutions face a pressing challenge: How do we equip students not just with knowledge, but with skills that stick, evolve, and empower them to thrive in the workplace? Traditional methods, based heavily on theory and lecture, are no longer sufficient. The missing piece in many cases? Experiential learning.

Experiential learning isn’t just a trendy phrase; it’s a crucial, science-backed approach to human development. It bridges the gap between knowing and doing, ensuring that students don’t just walk away with theoretical knowledge but with the ability to apply what they’ve learned in the real world. The future of higher education depends on embracing this model.

Learning by Doing: The Heart of Transformation

To put it simply, experiential learning works because it combines two key elements: learning and doing. It’s not enough to hear about leadership principles in a classroom, for instance, if you’ve never had a chance to lead. Experience solidifies concepts in a way theory alone cannot.

Imagine a student learning about project management. They might absorb the methodologies, memorize the phases, and even ace the exam. But until they’ve run a project—set deadlines, navigated team dynamics, and adjusted to unforeseen challenges—none of that knowledge will be fully internalized. Experiential learning drives students out of the theoretical and into practical application, allowing them to solidify their skills in the context of real-world challenges.

The Power of Micro-Learning Moments

But let’s go a step further. If we want experiential learning to be truly impactful, it needs to happen in small, digestible, and continuous bursts. Studies show that people forget about 70% of what they learn within a week and 90% within a month. Yet, when learning is broken down into smaller parts—where learners practice a concept, reflect, and get immediate feedback—it sticks.

Take language acquisition, for instance. A student might attend a semester’s worth of Spanish classes but struggle to string together a conversation afterward. However, by immersing themselves in brief, regular conversations with native speakers, they not only retain what they’ve learned but also improve incrementally. This principle can be applied across disciplines. Students absorb and retain far more when they engage with the material regularly and in real-world contexts.

Not a Replacement, but a Supplement to Traditional Learning

Does this mean long-form, traditional learning should be discarded? Not at all. Lectures, seminars, and workshops still have value, particularly in creating awareness and sparking a desire for change. There’s a reason a captivating keynote or a well-structured workshop can leave you motivated and brimming with ideas. But awareness alone doesn’t lead to mastery.

Think of it this way: a student might attend an inspiring lecture on leadership, but without opportunities to lead, reflect, and iterate on their approach, that spark of motivation fades. Longer-form learning creates the foundation, but it’s in the doing—and the repetition of doing—where knowledge becomes capability.

Higher Education Needs to Adapt

The world isn’t slowing down, and neither should the way we approach education. As the workforce becomes more dynamic, adaptable, and skills-based, so must higher education. Employers are no longer looking solely at degrees—they want to see that students can think critically, solve problems, and adapt to real-world challenges. Experiential learning offers a direct path to cultivating those attributes.

By embedding practice-based learning throughout the academic journey, higher education institutions can prepare students not just for their first job but for a lifetime of adaptability and growth. It’s time to make learning personal, practical, and, most importantly, actionable.

Experiential learning isn’t just a complement to traditional education—it’s the future. If higher education is to remain relevant and valuable in the 21st century, it must fully embrace the power of learning by doing.